How B2B eCommerce Platforms Help Your Business Grow
It’s no secret that the eCommerce business has changed retail as we know it. Today, customers now expect a more personalized experience and will only purchase from brands they trust. And with the rise of social media and mobile shopping, this is one expectation that can be fulfilled.
What Is a B2B eCommerce Platform?
A business-to-business (B2B) eCommerce platform is simply an online shopping cart that other companies, such as wholesalers or distributors, can use to move inventory through the ordering process. It works by managing all aspects of your business within its system – from marketing and customer service to merchandise management and financials. Therefore, it provides all essential features for online sales, including marketing tools, order management, and customer service.
Most big-name online businesses like eBay or Amazon leverage B2B eCommerce platforms. However, B2B platforms can also be useful for startups or smaller companies that need help with their operations.
The Role of B2B Platforms in Business Growth
Today, B2B eCommerce platforms play a crucial role in building your online presence and contribute to your business growth. One research study predicted that the global B2B eCommerce market will exceed $13.5 trillion in 2025. This growth results from the benefits it brings to both suppliers and buyers.
Key Advantages for Sellers
If you plan to digitize your trading activities but find eCommerce website development costs surpass your budget, building a store in B2B platforms is a money-saving and effective option. These platforms offer powerful tools to help you create an online store without coding knowledge, such as:
- Store management and customer account management.
- Purchase orders to streamline the ordering process.
- Advanced analytics and integration with current systems (e.g., ERP) to get deep insights into sales performance.
- Security best practices and scalability to protect your confidential data while supporting expansion.
Popular B2B eCommerce Platforms to Consider
A couple of popular B2B eCommerce platforms include:
- Wix: Best known for its website creation tool, this platform also has a full range of support services and eCommerce tools for merchants.
- Shopify Plus: This dedicated B2B eCommerce platform is developed by Shopify – one of the world’s most prominent eCommerce platforms with over one million eCommerce websites.
- Other notable options: Many more like BigCommerce, Oracle SuiteCommerce, WooCommerce B2B, and Pepperi.
Exploring More with Experts
To succeed, you can discover the world of web and software development as seen through the knowledgeable eyes of experts. For instance, when it comes to web application development services, Designveloper is the industry leader, helping companies implement innovation and create long-term value.